Losing

I have mentioned before that I am a massive rugby fan, and I have also mentioned that I’m not that brilliant at it and have much experience of losing. I also support England, which has left me no choice other than to spend the past ten years alternating between moments of joy and long periods of frustration over what could have been, whilst continually living in the shadow of ‘that drop goal’ (apologies for non-rugby fans, for whom this will make little sense, but bear with me) and trying to come to terms with our latest loss (although… any New Zealanders reading this? 🙂 ). The team I support have spent the last few seasons living through a similar shadow of former success, and many losses have subsequently ensued. As such, I am very well acquainted with the practice of losing, and in particular the different kinds of loss that can occur (and the emotions inspired thereof). The following list will not be exhaustive, but I’ll aim to cover as many as I can.

The most obvious variety of loss has also perhaps the most potential to be depressing; the thrashing. An entirely one sided affair, where all concerned tried their best but simply weren’t good enough to even come close to standing up to the opposition, a thrashing can serve as a message saying “People might tell you to try your best, but your best isn’t good enough“. This is a terribly depressing thought, suggesting that all of one’s hard work, effort and training matter for nought in comparison to one’s opponents; or, the thrashing can be taken in a positive vein, a sense of “hey, they are just better than us, but we did well and there’s no shame in it”. Which way one goes really depends on the opposition concerned and one’s way of handling failure (refer to my back catalogue for more details) but a good example of the latter course occurred during the Rugby World Cup in 2007 when Portugal, never noted as a great rugby side, lost to the rugby powerhouse that is New Zealand by 108 points to 13. That was a definitive thrashing, but Portugal had nonetheless scored a try against the world’s best sides, hot favourites to win the overall competition (although they subsequently didn’t) and had played with pride and tenacity. The sight of their side, chests puffed out and eyes flush with emotion, singing the national anthem at the start of that game was a truly heartwarming one.

Subtly distinct from, but similar to, a thrashing is the collapse, the different being whose fault the scale of the loss is. A thrashing is very much won by the winners, but a collapse is caused by the losing party allowing everything that could go wrong to go wrong, performing terribly and letting the result tell the story. The victim of a collapse may be the underdog, may be expected to lose, but certainly should not have done so by quite so spectacular a margin as they do. This generally conjures up less depression than it does anger, frustration and even shame; you know you could and should have done better, but for whatever reason you haven’t. No excuses, no blaming the ref, you just failed- and you hate it.

Next in the order of frustration is the one-aspect loss, something generally confined to more multifaceted, and particularly team, occasions. These centre on one individual or aspect of the situation; one’s left back failing to mark his man on numerous occasions, for example, or a tennis player’s serve letting him down. Again the predominant feeling is one of frustration, this time of having done enough and still not won; in every other aspect of one’s performance you might have been good enough to win, but because of one tiny aspect you were let down and it was all for nought. The one-aspect loss is closely related to the ‘kitchen sink’ loss, such as Spain experienced at the hands of Switzerland at the football world cup two years ago. Spain were clearly the better side in that match, and but for one lucky goal from the Swiss they surely would have won it, but after that Switzerland holed up in their own penalty area and defended for their lives. Spain might have thrown everything they had and then some at the Swiss after that, might have struck shot after shot, but no matter what they did it just didn’t come up for them; luck and fate were just against them that day, and for all their effort they still managed to lose. A kitchen sink loss is also characterised by frustration, often made doubly annoying by the fact that the one aspect of one’s performance that has let you down has nothing to do with you, but can also summon depression by the seeming irrelevance of all the hard work you did put in. A match you should have won, could have won, often needed to have won, but no matter how much effort you put in fate just didn’t want you to win. Doesn’t life suck sometimes?

The even loss also records significant frustration levels, particularly due to the nature of the games it often occurs in. An even loss occurs between two closely matched teams or individuals in a close contest, and where portents at the start say it could go either way. Sadly, in most sports a draw is rare, whilst in many it is impossible, and in any case such a situation satisfies nobody; there must be a winner and, unfortunately, a loser. Such a loss is always hard to take, as one knows they are good enough to win (and usually have done so in the past; such occasions are often repeat fixtures against local rivals, meaning the prospect of a year’s gloating must also be considered) but that, on the day, it went the other way. On other occasions, a sense of anticlimax may be present; sometimes losses just happen, and do not inspire any great emotion (although the near-neutral loss is a category unto itself), and after a tight game in which you played alright but were fair beaten there’s sometimes not too much to get emotional about.

And then, we come to perhaps the strangest form of losing- the happy loss. It’s often hard to be comfortable about being happy with a loss, particularly in a tight game decided only by the narrowest of margins and that one could have won. There are some people who will never feel happy about a loss, no matter how good the game or the opposition, constantly striving for the concrete success a victory can show; but for others, there is still comfort to be found in losing. There lies no shame in losing a match against a good, deserving opponent, no shame in losing when you could not possibly have given more, and no shame in doing far, far better than you were expected to. I have talked before on this blog on the value of learning to fail with grace; just as important, in life as in sport and such, is learning how to lose.

Big Pharma

The pharmaceutical industry is (some might say amazingly) the second largest on the planet, worth over 600 billion dollars in sales every year and acting as the force behind the cutting edge of science that continues to push the science of medicine onwards as a field- and while we may never develop a cure for everything you can be damn sure that the modern medical world will have given it a good shot. In fact the pharmaceutical industry is in quite an unusual position in this regard, forming the only part of the medicinal public service, and indeed any major public service, that is privatised the world over.

The reason for this is quite simply one of practicality; the sheer amount of startup capital required to develop even one new drug, let alone form a public service of this R&D, would feature in the hundreds of millions of dollars, something that no government would be willing to set aside for a small immediate gain. All modern companies in the ‘big pharma’ demographic were formed many decades ago on the basis of a surprise cheap discovery or suchlike, and are now so big that they are the only people capable of fronting such a big initial investment. There are a few organisations (the National Institute of Health, the Royal Society, universities) who conduct such research away from the private sectors, but they are small in number and are also very old institutions.

Many people, in a slightly different field, have voiced the opinion that people whose primary concern is profit are those we should least be putting in charge of our healthcare and wellbeing (although I’m not about to get into that argument now), and a similar argument has been raised concerning private pharmaceutical companies. However, that is not to say that a profit driven approach is necessarily a bad thing for medicine, for without it many of the ‘minor’ drugs that have greatly improved the overall healthcare environment would not exist. I, for example, suffer from irritable bowel syndrome, a far from life threatening but nonetheless annoying and inconvenient condition that has been greatly helped by a drug called mebeverine hydrochloride. If all medicine focused on the greater good of ‘solving’ life-threatening illnesses, a potentially futile task anyway, this drug would never have been developed and I would be even more hateful to my fragile digestive system. In the western world, motivated-by-profit makes a lot of sense when trying to make life just that bit more comfortable. Oh, and they also make the drugs that, y’know, save your life every time you’re in hospital.

Now, normally at this point in any ‘balanced argument/opinion piece’ thing on this blog, I try to come up with another point to try and keep each side of the argument at an about equal 500 words. However, this time I’m going to break that rule, and jump straight into the reverse argument straight away. Why? Because I can genuinely think of no more good stuff to say about big pharma.

If I may just digress a little; in the UK & USA (I think, anyway) a patent for a drug or medicine lasts for 10 years, on the basis that these little capsules can be very valuable things and it wouldn’t do to let people hang onto the sole rights to make them for ages. This means that just about every really vital lifesaving drug in medicinal use today, given the time it takes for an experimental treatment to become commonplace, now exists outside its patent and is now manufactured by either the lowest bidder or, in a surprisingly high number of cases, the health service itself (the UK, for instance, is currently trying to become self-sufficient in morphine poppies to prevent it from having to import from Afghanistan or whatever), so these costs are kept relatively low by market forces. This therefore means that during their 10-year grace period, drugs companies will do absolutely everything they can to extort cash out of their product; when the antihistamine drug loratadine (another drug I use relatively regularly, it being used to combat colds) was passing through the last two years of its patent, its market price was quadrupled by the company making it; they had been trying to get the market hooked onto using it before jacking up the prices in order to wring out as much cash as possible. This behaviour is not untypical for a huge number of drugs, many of which deal with serious illness rather than being semi-irrelevant cures for the snuffles.

So far, so much normal corporate behaviour. Reaching this point, we must now turn to consider some practices of the big pharma industry that would make Rupert Murdoch think twice. Drugs companies, for example, have a reputation for setting up price fixing networks, many of which have been worth several hundred million dollars. One, featuring what were technically food supplements businesses, subsidiaries of the pharmaceutical industry, later set the world record for the largest fines levied in criminal history- this a record that persists despite the fact that the cost of producing the actual drugs themselves (at least physically) rarely exceeds a couple of pence per capsule, hundreds of times less than their asking price.

“Oh, but they need to make heavy profits because of the cost of R&D to make all their new drugs”. Good point, well made and entirely true, and it would also be valid if the numbers behind it didn’t stack up. In the USA, the National Institute of Health last year had a total budget of $23 billion, whilst all the drug companies in the US collectively spent $32 billion on R&D. This might seem at first glance like the private sector has won this particular moral battle; but remember that the American drug industry generated $289 billion in 2006, and accounting for inflation (and the fact that pharmaceutical profits tend to stay high despite the current economic situation affecting other industries) we can approximate that only around 10% of company turnover is, on average, spent on R&D. Even accounting for manufacturing costs, salaries and such, the vast majority of that turnover goes into profit, making the pharmaceutical industry the most profitable on the planet.

I know that health is an industry, I know money must be made, I know it’s all necessary for innovation. I also know that I promised not to go into my Views here. But a drug is not like an iPhone, or a pair of designer jeans; it’s the health of millions at stake, the lives of billions, and the quality of life of the whole world. It’s not something to be played around with and treated like some generic commodity with no value beyond a number. Profits might need to be made, but nobody said there had to be 12 figures of them.

Bouncing horses

I have , over recent months, built up a rule concerning posts about YouTube videos, partly on the grounds that it’s bloody hard to make a full post out of them but also because there are most certainly a hell of a lot of good ones out there that I haven’t heard of, so any discussion of them is sure to be incomplete and biased, which I try to avoid wherever possible. Normally, this blog also rarely delves into what might be even vaguely dubbed ‘current affairs’, but since it regularly does discuss the weird and wonderful world of the internet and its occasional forays into the real world I thought that I might make an exception; today, I’m going to be talking about Gangnam Style.

Now officially the most liked video in the long and multi-faceted history of YouTube (taking over from the previous record holder and a personal favourite, LMFAO’s Party Rock Anthem), this music video by Korean rapper & pop star PSY was released over two and a half months ago, and for the majority of that time it lay in some obscure and foreign corner of the internet. Then, in that strange way that random videos, memes and general random bits and pieces are wont to do online, it suddenly shot to prominence thanks to the web collectively pissing itself over the sight of a chubby Korean bloke in sunglasses doing ‘the horse riding dance’. Quite how this was even discovered by some casual YouTube-surfer is something of a mystery to me given that said dance doesn’t even start for a good minute and a half or so, but the fact remains that it was, and that it is now absolutely bloody everywhere. Only the other day it became the first ever Korean single to reach no.1 in the UK charts, despite not having been translated from its original language, and has even prompted a dance off between rival Thai gangs prior to a gunfight. Seriously.

Not that it has met with universal appeal though. I’m honestly surprised that more critics didn’t get up in their artistic arms at the sheer ridiculousness of it, and the apparent lack of reason for it to enjoy the degree of success that it has (although quite a few probably got that out of their system after Call Me Maybe), but several did nonetheless. Some have called it ‘generic’ in music terms, others have found its general ridiculousness more tiresome and annoying than fun, and one Australian journalist commented that the song “makes you wonder if you have accidentally taken someone else’s medication”. That such criticism has been fairly limited can be partly attributed to the fact that the song itself is actually intended to be a parody anyway. Gangnam is a classy, fashionable district of the South Korean capital Seoul (PSY has likened it to Beverly Hills in California), and gangnam style is a Korean phrase referring to the kind of lavish & upmarket (if slightly pretentious) lifestyle of those who live there; or, more specifically, the kind of posers & hipsters who claim to affect ‘the Gangnam Style’. The song’s self-parody comes from the contrast between PSY’s lyrics, written from the first-person perspective of such a poser, and his deliberately ridiculous dress and dance style.

Such an act of deliberate self-parody has certainly helped to win plaudits from serious music critics, who have found themselves to be surprisingly good-humoured once told that the ridiculousness is deliberate and therefore actually funny- however, it’s almost certainly not the reason for the video’s over 300 million YouTube views, most of which surely go to people who’ve never heard of Gangnam, and certainly have no idea of the people PSY is mocking. In fact, there have been several different theories proposed as to why its popularity has soared quite so violently.

Most point to PSY’s very internet-friendly position on his video’s copyright. The Guardian claim that PSY has in fact waived his copyright to the video, but what is certain is that he has neglected to take any legal action on the dozens of parodies and alternate versions of his video, allowing others to spread the word in their own, unique ways and giving it enormous potential to spread, and spread far. These parodies have been many and varied in content, author and style, ranging from the North Korean government’s version aimed at satirising the South Korean president Park Guen-hye (breaking their own world record for most ridiculous entry into a political pissing contest, especially given that it mocks her supposed devotion to an autocratic system of government, and one moreover that ended over 30 years ago), to the apparently borderline racist “Jewish Style” (neither of which I have watched, so cannot comment on). One parody has even sparked a quite significant legal case, with 14 California lifeguards being fired for filming, dancing in, or even appearing in the background of, their parody video “Lifeguard Style” and investigation has since been launched by the City Council in response to the thousands of complaints and suggestions, one even by PSY himself, that the local government were taking themselves somewhat too seriously.

However, by far the most plausible reason for he mammoth success of the video is also the simplest; that people simply find it funny as hell. Yes, it helps a lot that such a joke was entirely intended (let’s be honest, he probably couldn’t have come up with quite such inspired lunacy by accident), and yes it helps how easily it has been able to spread, but to be honest the internet is almost always able to overcome such petty restrictions when it finds something it likes. Sometimes, giggling ridiculousness is just plain funny, and sometimes I can’t come up with a proper conclusion to these posts.

P.S. I forgot to mention it at the time, but last post was my 100th ever published on this little bloggy corner of the internet. Weird to think it’s been going for over 9 months already. And to anyone who’s ever stumbled across it, thank you; for making me feel a little less alone.