Kony 2012 in hindsight

Yesterday, April 20th, marked two at least reasonably significant events. The first of these was it being 4/20, which is to cannabis smokers what Easter is to Christians- the major festival of the year, where everyone gathers together to smoke, relax and make their collective will felt (this is, I feel I should point out, speaking only from what I can pick up online- I don’t actually smoke pot). This is an annual tradition, and has grown into something of a political event for pro-legalisation groups.

The other event is specific to this year (probably, anyway), and just about marks the conclusion of one of the 21st century’s most startling (and tumultuous) events- the Kony 2012 campaign’s ‘cover the night’ event.

Since going from an almost unknown organisation to the creators of the fastest-spreading viral video of all time, Kony 2012’s founders Invisible Children have found their organisation changed forever. For most of the last decade the charity has existed, but only now has it gone from being a medium-sized organisation relying on brute zealotry for support to a internationally known about group. Similarly, the target of their campaign, warlord and wanted human rights criminal Joseph Kony, has gone from a man known only in the local area and by politicians nobody’s ever heard of, to a worldwide hate figure inspiring discussion in the world’s governments (albeit one with more than his fair share of lighthearted memes- in fact he is increasingly reminding me of Osama Bin Laden in terms of status).

Invisible Children’s meteoric rise has not been without backlash- they have come under intense scrutiny for both their less-than-transparent finances, and the fact that only around a third of their turnover goes to supporting their African projects. Then there was the now-infamous ‘Bony 2012’ incident, where co-founder Jason Russell was found making a public nuisance of himself, and masturbating in public, after a week of constant stress and exhaustion, and rather too much to drink.

Not only that, but the campaign’s supporters have come under attack. This is partly because the internet always loves to have a go at committed Christians, as Russell and many of his followers are, but there are several recurring issues people appear to have with the campaign in general. One of the most common is the idea that ‘rich white kids’ sticking up posters and watching a video, and then claiming that they’ve helped change something is both ridiculous and wrong. Another concerns the current situation in the Uganda/CAR/South Sudan/Congo area- this is one of hideously bloody political strife, and Joseph Kony is not the only one with a poor human rights record. Eastern Congo is still recovering from a major civil war that officially ended in 2003 but still exists in some local, and extremely bloody, conflicts, the Central African Republic is one of the poorest countries in the world with a history of political strife, South Sudan has only just emerged as independent from a constant civil war and the bloody, oppressive dictatorship of Omar al-Bashir, and Uganda has an incredibly poor record for war and corruption, and has even been accused of using child soldiers in much the same way as Kony’s organisation, the Lord’s Resistance Army. Then there have been the accusations that Invisible Children have overexaggerated and oversimplified the issue, misleading the general public, and the argument that, with the LRA numbering less than a thousand, Kony isn’t too much of an issue anyway- certainly not when compared to the thousands of children who die every day from malnourishment and disease in the area.  Finally, some take issue with the aim of the Kony 2012 campaign- to get governments to listen and to step up the level of involvement in their attempts to capture Kony, which is an aim disliked by those who feel that the USA doesn’t need any more encouragement to invade somewhere, and disliked even more by those who claim Kony died 5 years ago.

All of these are completely valid, true and important arguments to consider (well, apart from the one about him being dead, which is probably not true). And I have one answer to every single one of them:

IT. DOESN’T. MATTER.

Put it this way- what slogan does the Kony 2012 video say is it’s aim? Answer- to make Kony famous, and in that regard Invisible Children have succeeded beyond their wildest dreams. Most  of the world (well, most of it with an internet connection at least), now knows about one of the worst perpetrators of human rights violators in the world, and a major humanitarian issue is now being forced upon governments worldwide.  It doesn’t matter that Invisible Children has some dodgy finances, it doesn’t matter that Kony is by no means the biggest problem in the area, and it certainly doesn’t matter that Jason Russell managed to give the world’s media a field day. All that matters is that people know about a serious issue, because if nobody knows about it nobody cares, and if nobody cares then nothing can be done about it.

There is, in fact, one criticism levelled at Invisible Children supporters that I take major issue with, and that is the idea that its efforts at spreading awareness do not matter. This could not be more untrue. There is only one force on this earth that will ever have the power to potentially find and bring to justice Joseph Kony, and that is the effort of the world’s governments- armies, advisors, police, whatever. But governments simply do not get involved in stuff if it doesn’t matter to them, and the only way to get something (that doesn’t concern oil, power or money) to matter to a government is to make sure people know and care about it. In modern politics, awareness is absolutely everything- without that, nothing matters.

Anyone can stand and level criticisms at the Kony campaign all day if they wanted to. I myself have not given Invisible Children any money, and don’t agree with a lot of the charity’s activities. But I am still able to admire what they have done, and realise what a great service they have done to the world at large. In the grand scheme of things, their flaws don’t really matter one jot. Because everyone will agree that Kony is most definitely a bad guy, and most definitely needs to be brought to justice- until now, the chances of that happening were minimal. Until Kony 2012.

 

 

 

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